There's something different about Watson Fuels' tankers this autumn! Will you be able to spot them travelling up and down the UK's motorways? This autumn Watson Fuels are delighted to be supporting international development charity Send a Cow in its life-changing Planting Hope appeal.
Inspired by meeting Ammanuel, whose wrinkles drawn by the daily struggle of life in Ethiopia looks far older than his 30 years, Send a Cow is fundraising to help him and thousands like him have the hope and means to secure their futures from the land.
Ammanuel and his family live without hope that their life will change."I want to change my life, to live in a better house. But I have no hope from this land". The shocking fact is that, just up the road, Ammanuel's neighbour Abebe uses similar resources to run a successful family farm. Thanks to Send a Cow training, he's growing vegetables and saving money - enough to send his daughter to school.
"Before I joined Send a Cow, I used to eat one meal a day. Now I have a different story. My family eats three times a day".
Ammanuel's lack of hope is common among the poorest communities of Africa. But it has inspired Send a Cow to launch Planting Hope; a campaign that will enable more families to gain the confidence and knowledge to grow their way out of poverty for good.
Watson Fuels have redesigned two of our tankers to show our partnership with Send a Cow. These will be driving day and night up the M4 and M5 - can you spot them?
You can help families like Ammanuel's by donating to the Planting Hope campaign. Visit: www.sendacow.org/plantinghope
And, even better: the UK government will double all donations given to the Planting Hope appeal between 1 October and 31 December 2015