The deal grants the fuels and lubricants specialist with a range of image rights and promotional opportunities, as well as the chance to offer tickets and additional giveaways to Watson Fuels customers during the season.
Watson Fuels will also continue to sponsor Chiefs flanker Don Armand and back-row forward Richard Capstick, while its traditional red logo will remain on the collar of the Chiefs’ home shirt, as it has done for the past five years.
Kicking off the partnership, representatives from Watson Fuels helped to to launch the 2019/2020 Chiefs kit to hundreds of Chiefs fans at Exeter Quayside last month.
“Watson Fuels is very proud of its association with the Exeter Chiefs” commented Ian Probert, Head of Marketing at Watson Fuels.
“Having been part of such an exciting period of the club’s history, we are looking forward to helping fuel its successes in the coming season while ensuring our customers reap the rewards of the partnership too.”
Kai Horstmann, Exeter Chiefs’ Corporate Account Manager added: “We are delighted to have the backing of Watson Fuels, and look forward to working with them again during the 2019/2020 season.
“Watson Fuels is one of a select number of leading national brands that form part of our commercial family, and we appreciate their support as we continue to establish Exeter Chiefs as one of Premiership Rugby’s leading clubs.”
To celebrate the continued partnership, Watson Fuels will be giving away tickets and various prizes to Watson customers throughout the season. For further information, stay tuned to the Watson website at www.watsonfuels.co.uk, or click here to view a video about our continued partnership.